Imagine this: you and I are having a cup of coffee. It’s simple, it’s human, and it’s equal. When we sit across the table with a warm mug in our hands, the titles disappear. CEO, manager, intern, client, or partner, it doesn’t matter. What remains is two people in conversation, building trust sip by sip.Continue reading “The cup of coffee and the art of engagement”
Tag Archives: people
Public relations isn’t just media relations and it’s about time the industry recognised that
There’s a clear misconception in the public relations industry, and it’s holding everyone back. Scroll through LinkedIn or attend any PR conference, and you’ll see a familiar theme: PR professionals touting media coverage as the ultimate goal of public relations. They share clips from the BBC, celebrate a few inches in the Financial Times, orContinue reading “Public relations isn’t just media relations and it’s about time the industry recognised that”
Rapport North 