There’s a clear misconception in the public relations industry, and it’s holding everyone back. Scroll through LinkedIn or attend any PR conference, and you’ll see a familiar theme: PR professionals touting media coverage as the ultimate goal of public relations. They share clips from the BBC, celebrate a few inches in the Financial Times, orContinue reading “Public relations isn’t just media relations and it’s about time the industry recognised that”
Tag Archives: communications
Flip the fear: using imposter syndrome to fuel impact in communications and engagement
Let’s start with a simple idea: the stories we tell ourselves shape the people we become. In the world of communications, stakeholder relations, and engagement, we spend our days helping others find clarity, trust, and connection. But here’s the thing, so many of us who champion authentic, transparent communication are walking around silently struggling withContinue reading “Flip the fear: using imposter syndrome to fuel impact in communications and engagement”
Discovering your superpower: logic, fact, and the human connection in infrastructure projects
We all have a superpower. No, not the ability to fly or become invisible, but something far more impactful. It’s the unique combination of how we think, how we act, and how we communicate. In the world of stakeholder engagement, especially in the context of major infrastructure projects, this superpower becomes critical. But here’s theContinue reading “Discovering your superpower: logic, fact, and the human connection in infrastructure projects”